MITSUBISHI MOTORS WILL GOING FORWARD..


UNITED KINGDOM – January 16, 2009: Mitsubishi has never been shy of turning heads. Drive down any street and its distinctive products – like the new L200, Lancer Evolution X or the next generation Colt super mini – are sure to attract admiring glances from pedestrians or other road users. Even its vehicle names have caused a stir, such as the yes-it-does-mean-what-you-think ‘FQ’ badges to be found on the ‘very fast’ Lancer Evolution range. Well, now its new TV advertising campaign due to be launched on Monday 9th February 2009 is set to attract attention as Clearcast, the company responsible for the pre-transmission examination and clearance of television advertisements, has not approved it to be shown on TV before the 9 o’clock watershed. Where Did I Come From? The campaign features a conversation between a young boy and his Dad as they take a drive in the stylish new Lancer. The boy simply asks “Where did I come from?”, which instantly sends his father into that place of fear and trepidation… how to explain the ‘birds and the bees’ to your child for the first time. The rest of the advert focuses on the father’s description to his son from outside the car, but as they journey home progresses, each explanation inside the car is mirrored by events outside.

Take out a Mitsubishi Service Plan when you buy your new Mitsubishi and you will cover all the scheduled services required throughout the first three years of its life, ensuring that they are performed by Mitsubishi-trained technicians, using specialist Mitsubishi equipment and genuine Mitsubishi parts. Furthermore, you can include the cost of the Service Plan in your finance if required. The Mitsubishi Service Plan can be transferred to a new owner when you come to sell your vehicle enhancing the resale value. Services only include parts as defined by the vehicle manufacturer such as filters, oil, consumables and labour. The Service Schedule does not include wear and tear items such as brake pads and discs, clutches, tyres etc. For full details of the Scheduled Services and the Mitsubishi Service Plan please contact your local Mitsubishi Motors Dealer.

Source: http://www.theautochannel.com/